Knowing the area is an intelligent reading tool under ByteDance. As early as January of this year, there was news that the internal beta test, until yesterday, the invitation code craze emerged.
Compared with Toutiao, which has been criticized by netizens for its algorithm, Zhiqu is considered to be a more human Toutiao, and its official slogan is Buy email list enough to prove: define your reading universe.
With this positioning, I set up a character design for myself to break the information cocoon room. In addition to reading, Shiku also dabbles in the social realm. Drive social interaction with interests and create an interactive platform similar to circles.
2. The product logic of the recognition area
At present, there are certain access thresholds for the identification area, and the invitation system is used to register and log in. Recently, the invitation limit has been opened, and each registered user can independently invite three friends to register and use, which has caused the "hard to find one code" grand occasion.
The interface of the recognition area is also relatively simple, mainly composed of three parts: recognition area, recommendation, and lighting.
After entering the product, in the [Discovery Area] in the upper left corner, find the circle you like to join. Except for a small number of official knowledge areas, most of the knowledge areas are created by individual users, including art, books, technology, life and other fields.
After joining the community, you can view the relevant content of the circle in the two sorting methods of "recommended" and "latest", users can read and post posts, and gain like-minded friends in the comment area.
When you encounter a post you like, you can light it up, which is equivalent to likes and collections. The illuminated content will be stored in the [Light up] function in the bottom navigation bar, which is easy to find next time.